Personal Values
Inclusivity | Loyalty | Determination | Creativity | Caring | Spirit of Adventure
Personal Mission
To tirelessly chase and capture those extraordinary moments where technology, innovation, and creativity intersect, transforming them into groundbreaking experiences that push boundaries, redefine paradigms, and illuminate new pathways in the world.
Professional Areas of Focus
GAMING
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Position: Narrative Designer
Titles: Spark Defense (MOBA Defense) & Forge Horizon (First-person Shooter)
Scope: I worked closely with Marketing, Art, and Game Development teams to strategize game play mechanics through a narrative lens. I pitched in with marketing, corporate communications, and media relations.
Areas: Project management and interactive storytelling
MARKETING, COMMUNICATIONS, MEDIA RELATIONS, & PROJECT MANAGEMENT
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Position: Marketing & Communications Coordinator/Interim-Director
Scope: Efficient management of more than 20 diverse portfolios, successfully handling hundreds of projects each academic year. Responsible for leading the College's creative projects, devising statements of work, formulating strategies, task assignment, timeline management, budgeting, staffing, crafting annual reports, and developing data-informed marketing and communication plans for over 75 programs.Skills: Design thinking, interdepartmental collaboration, and vendor management. Work prioritization, reporting, campaign creation, data analysis, external relations, creative producer, organization, and time management.
Areas of Focus: Account Management | Stakeholder Relations | Media & Crisis Communications | Corporate & Donor Relations | Fundraising & Event Management | Internal & External Communications
Additional Responsibilities: Creative Problem Solving | Team Building & Mentorship | Department Hiring | Payroll & Budgeting | Thought Leadership | Business Development
Other Positions Held at Loyalist College
Public Relations, Freelance [2022 - Present]
Multimedia Writer [2015 – 2018]
Social Media Marketing Coordinator [2015]
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Position: Marketing Support
Scope: Art directing, project management, design, photography, profile writing, content development, social media planning, e-zine development, and marketing.
CREATIVE WRITING & JOURNALISM
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Scope: Provided creative writing support for two NFT projects, MetaBeats and Art Save the Queen.
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Scope: Contributing articles about small business, marketing, communications, and technology to GoDaddy Canada's blog.
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Montreal Gazette
Kingston Fine Lifestyles
Women’s Post
Open Book Ontario
Applied Arts
Bay of Quinte Tourism
Quill & Quire
Kingston Life
Napanee Guide
Napanee Beaver
Frontenac This Week
Belleville Intelligencer
Trenton Trentonian
Community Press
Atlantic Books Today
Herald de Paris
The Scoop
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2021 Writing for Children Competition - Long List & Short List
Issued By: CANSCAIP [Sep. 2021]
Creative Work: Blue
Type: Young adult novel
2021 Writing for Children Competition - Long List
Issued By: CANSCAIP [Aug. 2021]
Creative Work: Mostly Giant
Type: Middle grade novel
2020 Writing for Children Competition - Long List
Issued By: CANSCAIP [Aug. 2020]
Creative Work: Into the Sea
Type: Picture book
WEB3 ENTREPRENEUR
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Position: Consultant
Scope: 3W3 is a consulting agency that helps its clients transition from Web2 to Web3. -
Position: CEO
Scope: A media content creation agency focused on Web3, crypto, NFTs, and blockchain gaming. We interview thought-leaders, NFT creators, and crypto-enthusiasts in the space to document the who's who and the what's what of Web3. -
Position: Founder
Scope: Creating unique characters, building worlds, and identifying blue oceans is at the heart of Snazzy Labs. I work closely with a handful of clients to build out the IP for their NFTs. Beyond that, I mentor clients in crisis communications, assist with whitepaper development, and other forms of communications support for both internal and external audiences.
TEACHING
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Position: Professor
Institution: Loyalist College
Delivery Model: Online
Scope: Teaching students the basics of business communications and mentoring them in their professional development. -
Position: Professor
Institution: Loyalist College
Delivery Model: Online
Scope: Teaching students about the impact of social media on their personal brands and how to use it to grow their network.
Professional Affiliations
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Organization: Canadian Blockchain Association for Women
Status: Member
Organization: Women in Technology International
Status: Member -
Organization: Canadian Society of Children's Authors, Illustrators and Performers (CANSCAIP)
Status: MemberOrganization: Society of Children's Book Writers and Illustrators (SCBWI)
Status: MemberOrganization: Canadian Children’s Book Centre
Status: Member -
Organization: Department of Illumination Artistic Company
Status: MemberOrganization: Art Gallery of Ontario
Status: Member -
Organization: Shorefast Foundation
Status: Supporter
Education
DEGREES & CERTIFICATES
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School: Loyalist College
Type: Graduate Certificate
Achievements:Valedictorian
Campaign of the Year Award (2014)
Honourable mention: Professionalism Award (2014)
Dean's List
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School: Humber College
Type: Certificate
Achievements: Completed a manuscript under the mentorship of author Helen Humphreys. -
School: Loyalist College
Type: Advanced Diploma
Societies: President, Journalists for Human Rights (Loyalist College Chapter)
Achievements:Faculty Award [2011]
Andrew White Excellence in Media Award [2011]
Dean's List
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School: Lakehead University
Type: Degree
Activities and Societies:Superior Northwest Public Interest Research Group (SNoPIRG)
The Argus
Environmental Awareness Week
SPECIALIZATIONS
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Course Delivery: LinkedIn
Course Instructor: Ricardo Vargas -
Course Provider: University of Illinois
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Course Provider: Google
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Course Provider: The Institute for the Future
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Course Provider: University of British Columbia
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Course Provider: University of British Columbia
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Course Provider: Niagara College
Volunteerism
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Role: Children’s Literary Submissions Editor
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Role: Azurian Community Council Member